Select Page

Kartick Hari – Founder, Entrepreneur & Strategic Transformation Consultant

AI Transformation Cosultant | Business Design Consultant | Experience Strategy

Building Businesses,
Digital Platforms &
Intelligent Products.

Business × Experience
Technology × AI

I advise founders, CXOs and organizations on AI transformation, business design, experience strategy and technology — helping turn complex challenges and ambitious ideas into scalable businesses, digital platforms and intelligent products.

18+ Years of Entrepreneurial Journey
200+ Organizations Worked With
50+ Products & Business Initiatives
10+ Countries
10M+ Users Impacted
80+ Multidisciplinary Team Members Led
What I Believe

Experience, Technology & AI are business decisions.

Are you making the right ones?
Business × Experience ×
Technology × Intelligence
Technology alone rarely transforms a business.

Real transformation happens when we understand the business, design the right experience, make the right technology decisions, and apply intelligence where it creates meaningful value.

I don't approach Business, Experience, Technology and AI as separate disciplines. The most interesting problems exist where they intersect.
What I Do

Four dimensions.
One connected approach.

I work across the strategic intersections where business ambition, human experience, technology and intelligence need to become one coherent system.

01

Business

From ambition to a viable path forward.
Business transformation · Business design · Digital operating models · New ventures · Zero-to-One strategy · Productization · Growth opportunities
02

Experience

Making complexity understandable, usable and valuable.
Experience strategy · UX strategy · Product experience · Customer journeys · Enterprise experience · Experience architecture · Design systems · HMI
03

Technology

Turning strategy into systems that can scale.
Technology strategy · Platform architecture · Digital engineering · Enterprise modernization · Cloud-native platforms · Technology transformation
04

Intelligence

Applying AI where intelligence changes the outcome.
AI transformation · Enterprise AI strategy · AI agents · Generative AI · Vision AI · Edge AI · Intelligent automation · Robotics · Physical AI
Selected Work

Transformations along the journey.

Selected examples from work spanning businesses, digital platforms, enterprise systems, public initiatives and emerging technologies.

Greater Chennai Corporation · Public Sector

City, Citizen & Institutional Transformation

Contributed to branding and citizen-facing initiatives across 50+ Chennai city projects, citizen services experiences, and consulting for the transformation of Chennai Corporation Schools into The Chennai Schools — including brand identity and launch campaigns across the school network.

Brand · Citizen Experience · Digital · Public Sector
Max@Home · Healthcare

Healthcare Business Operations & Experience Architecture

Architected business operations systems for Max Healthcare's at-home healthcare business, spanning stakeholder workshops, design strategy, communication workflows, productization and connectivity planning with enterprise systems.

Business · Healthcare · Experience · Enterprise Technology
Redington Group · B2B Technology Distribution

Digital Commerce at National Scale

Contributed to the experience strategy and design of one of India's largest online IT and ITES B2B distribution platforms, built for channel partners across India.

B2B Commerce · Platform · Product · Experience
BigBasket · Digital Commerce

Early Mobile Grocery Commerce

Consulted on UX strategy for mobile and mobile-web experiences during the early evolution of India's online grocery ecosystem, helping shape digital product experiences for emerging mobile users.

Product Strategy · Mobile · Commerce · UX
Airbus · Aerospace

Simplifying Complex Enterprise Workflows

Helped organize and improve workflows for an internal enterprise platform within a complex aerospace environment, bringing structure and experience thinking to enterprise processes.

Aerospace · Enterprise · Workflow · Experience
Control One · Industrial Robotics

From Robotics R&D Toward Real-World Deployment

Worked across operator UX, technology architecture and multidisciplinary teams spanning hardware, IoT, Edge AI, Vision AI and cloud — helping autonomous Battery Operated Pallet Truck systems progress from R&D toward production and deployment readiness.

Robotics · Vision AI · Edge AI · IoT · Cloud
Industries & Ecosystems

Industries where complexity matters.

My work spans sectors where experience, operations, technology and intelligence increasingly need to work as one connected system.

01

Healthcare & Life Sciences

Digital health, healthcare-at-home, diagnostics, patient experiences and AI-enabled healthcare systems.

02

Manufacturing & Industrial

Industrial platforms, robotics, automation, Vision AI, operator systems and intelligent operations.

03

Technology & IT/ITES

SaaS, enterprise platforms, productization, digital transformation and AI-enabled business models.

04

Aerospace & Mobility

Enterprise systems, complex workflows, HMI, mobility experiences and advanced technologies.

05

Travel & Hospitality

Digital journeys, AI agents, intelligent personalization and experience-led service transformation.

Additional experience across Retail & Commerce · Financial Services · Government & Public Sector · Education & Research.
How I Think

Every transformation has its own path.

I don't believe complex businesses transform by copying somebody else's playbook.

Every organization has different customers, systems, constraints, capabilities and ambitions. My work starts by understanding that reality — not prescribing a solution before understanding the problem.
01

Understand

Business · People · Context

02

Question

Assumptions · Constraints · Opportunities

03

Reimagine

Business · Experience · Technology · Intelligence

04

Architect

Strategy · Product · Systems

05

Build

Teams · Technology · Execution

06

Learn & Scale

Measure · Adapt · Grow

About Kartick

18+ years of curiosity, building & reinvention.

“How are great businesses built?”

That question has shaped more than 18 years of my entrepreneurial journey.

It took me through brand, design, customer experience, digital products, technology, business transformation and now AI — working across startups, enterprises, institutions, industrial organizations and government.

Over the years, I have worked with and consulted for 200+ organizations across 10+ countries, contributed to 50+ products, platforms and business initiatives, led multidisciplinary teams of 80+, and worked on digital experiences reaching more than 10 million users.

My experience includes engagements involving organizations such as Redington Group, Max Healthcare, MediBuddy VHealth, BigBasket, HCL, Murugappa Group, IIT Madras, Toyota, TVS Next, Isuzu, Airbus and Greater Chennai Corporation, among others.

Today, my work sits at the intersection of Business, Experience, Technology and AI.

My role is often to understand a complex business challenge, question assumptions, research deeply, identify a practical path forward, and bring together the right disciplines to turn that direction into reality.

Building Through EXDERA

Services + Intelligent Products.

I founded EXDERA to bring together the disciplines required to transform businesses and build better experiences, technologies and intelligent products for an increasingly AI-driven world.

EXDERA

Transformation & Experience

Business design, transformation strategy, product strategy, experience design and UX-led platform thinking.

EXDERA Global

Technology & Engineering

AI, digital platforms, engineering, cloud architecture, intelligent systems and advanced technology services.

EXDERA.AI

Intelligent Products

Building AI-powered products and intellectual property, including intelligent tools designed for the global design and product community.

Ideas & Perspectives

Thinking about what comes next.

Perspectives on AI transformation, business, experience, technology and the future of intelligent industries.

AI × Business

Your company probably doesn't need an AI strategy.

It needs a business strategy that understands AI.

Read Perspective →
Experience × Business

UX is not just a design department.

Why experience should increasingly be treated as part of business infrastructure.

Read Perspective →
Industrial AI

The future of manufacturing AI isn't another chatbot.

It's intelligence moving closer to machines, operators, environments and real-world decisions.

Read Perspective →
Start a Conversation

What are you trying to build — or transform?

A new business. A digital platform. An intelligent product. An enterprise system that needs rethinking.

If the problem is complex and the path isn't obvious, that's usually where the most interesting conversations begin.